Biosecurity passenger videos ready to launch
In July 2017 Faith tendered and won a federal government project for the Department of Agriculture and Water Resources, to create a range of videos for incoming international air passengers on Biosecurity and the laws as to what was acceptable to bring into Australia. The videos had to be shot in English, Mandarin and Hindu. The project extended over six months and it required meticulous planning and resourcefulness to understand different cultures.
Importantly the final produced videos needed to engage with their audience and deliver the required messaging. Recruitment of talent was a major part of the project. The result will finally get to air in May when Qantas and other international airlines show the new videos for the first time to incoming passengers.